It’s three forty five in the morning when Swedish House Mafia – AKA Steve Angello, Sebastian Ingrosso and Axwell - descend on the DJ booth at their Masquerade Motel night (at Ibiza’s legendary Pacha) and drop their undisputed Summer anthem ‘One’. Powered by a suitably smooth soul vocal from Pharrell Williams, the roar of approval for ‘One’ is so loud that it’s as if they’ve just stepped out onto the stage at Wembley. What’s more, it’s a tune so immense that they have no choice but to play it again at the end of the night. Zane Lowe, Pete Tong, Erick Morillo – it seems there isn’t anyone in the electronic scene who hasn’t been knocked out by the power of ‘One’.
Everybody knows that Axwell, Steve and Sebastian are separate entities: they all have their own record labels (Axtone, SIZE and Refune respectively) and they all have separate lives and individual concerns. But as the success of their sell-out Brixton Academy shows and the growing success of Masquerade Motel will testify, it’s what they achieve collectively and as a unit that makes for the most magic.
Axwell has already been giving this subject some thought. “Swedish House Mafia is a monster of its own. We’ve tried to control it and seen it as a bonus but the truth is, it just won’t go away.... It’s a machine that has a certain electricity that’s much stronger than anyone else.”